Tibebu Roba is the coffee farmer behind this beautiful coffee. He produces brilliant natural coffees in the coffee region Yirgacheffe. Proof can be found in the fact that he submitted a 91-scoring natural during last year’s auction and took home some nice worth of premiums. Tibebu is a charismatic man as an ex-preacher, as well as a pioneer for the coffee producers in the region. In 1982, the Roba family found 8 hectares of land in the Chelchele Kebele. While developing his farm, he noticed that his work impacted the local community through the employment of pickers and personnel. Also, his wife opened a small fashion shop for men and women’s ware. Tibebu attributes his success to the rich soil of Chelchele “The abundant minerals found in this red loam soil make my coffee beans taste different. Besides these favorable conditions, we nourish coffee plants with self-made compost.” Aside from farming coffee, Tibebu is still active as an Evangelical preacher and financially supports four local orphans in all needs.